Hey I’m Ash!
Let's rewind to 2010.
I'm eight years old, forcing my little sister to stand in a garbage bin for a self-directed music video. With my iPad in hand and a dodgy green screen sticky-taped to the wall (yes, my dad was furious), a content creator was born.
That obsession eventually turned into a double degree in Communications and Media (Journalism) and Graphic Design.
Then I did what every sensible adult does.
I got a very important, very serious government job.
I worked in media and social media for Defence Australia, where I learnt strategic communication and marketing. The planes were cool. The blazer collection was thriving. I felt incredibly important.
But creativity kept calling my name.
So I quit my job, broke up with my boyfriend, and moved interstate.
(Dramatic, I know.)
Today, I'm the Social Media Specialist at Muscle Nation and a content creator.
On my personal platforms, I blend humour, storytelling, and authenticity (that's my professional way of saying I yell my thoughts at a camera) to create content people genuinely connect with.
Because my goal is always the same: MAKE PEOPLE FEEL LIKE THEY'RE PART OF THE STORY.
And luckily, making people care is kind of my thing. ;)